The New Paradigm

The web is shifting from human search to AI-led discovery. Every day, millions of prompts in ChatGPT, Perplexity, and Claude mention real purchasable products. MIT’s May 2025 study estimated that 2.1% of all ChatGPT prompts, or 378 million per week, are shopping in nature. Brands, and brand products, are already being discussed, compared, and recommended by AI systems.

Yet most websites remain invisible to these agents. Their product data isn’t structured, discoverable, or machine-readable. Forseti solves this gap. It connects your CMS or product database and builds agent-ready pathways; structured feeds, validated schemas, and live endpoints that make your products interpretable to AI..

The Metrics That Matter

Traditional SEO analytics stop at page views. Forseti measures what matters in the AI era:

• Agent engagement: how often your products surface in AI queries

• Conversion efficiency: how often agent recommendations lead to sales; on your websites or in native chat UI

• Feature usage: which structured elements drive ranking and visibility

Applying the Insights

Forseti turns observability into optimization. It flags incomplete product data, syncs your Google Merchant and OpenAI ACP feeds, and prioritizes best-sellers for improved AI ranking. Within 48 hours, your product schema is mapped, validated, and ready for discovery by the next generation of AI shoppers.

"Forseti makes pour products visible where human SEO no longer reaches." - Customer